We believe the best client experience is the one the client collaborates in creating. Every client, big or small, deserves a tailored approach. We are not, and never will be, the type of designers who believe we know what is best for you, encroaching on your vision for your business and its unique story. Working on your brand image isn’t about us, it’s about YOU. We are only done our work when your vision shines through in the artwork, design, images and words of your company.
We know our clients want to be heard, so we listen. We take the time to learn, and work with you to deliver refined, professional brand clarity.
At the age of 9, Ima’s father gave her a Polaroid camera. What followed was her falling madly in love with the art and science of the photograph. She was fascinated being able to capture moments, gone an instant later, but now kept forever through the magic of the camera lens.
As she got older, she continued to develop her craft, going to graphic arts and multimedia school, while working as a printer for professional photographers.
Today, she uses these skills as a photographer to provide quality imagery for businesses through her own studio, as well as with Lola Ortega, capturing those fleeting moments that truly reflect the inspiration and energy of the enterprise and the people who build them.
In her years as a professional photographer, she has worked in a variety of industries including government, aviation, software development, and film production. She is also talented in other areas including software training, graphic design, education, and professional printing.
Loreto cares a LOT about how things look. Whether it’s object placement on the web page, or the perfect typeface for a business card, the details matter.
Since she was a little girl, Loreto has always had keen eye for aesthetics. Whether it was dabbling in painting as child, to later developing an intense awareness of the size, shape, style, and colour of things in the world around her, she is incredibly driven to make sure that her clients have something tasteful, while also being true to their values.
Of particular interest to her is the art and science of typography – how the size and style of different fonts, and their combinations, can profoundly influence how we perceive products, businesses, and other people.
With over a decade of experience, Loreto is the owner of Lola Design, an Ottawa-based graphic design studio. A graduate of Sheridan Institute of Technology, Her expertise is brand image design, focussing on creating the visual identities of Ottawa’s professionals in Ottawa.
Heather has been passionate about website design and online marketing for many years now.
Whether it’s building a user-friendly website or putting together a full scale SEO plan, she’s passionate about her clients being able to watch their businesses grow using the online tools available to us today. She loves to teach people how to have a hands-on approach by showing them how to blog, look at their website stats, and develop new strategies for marketing their products and services digitally.
Heather has seen technology come a long way since she graduated from Alberta College of Art and Design. You will find her spending her free time researching the latest tools, plugins, widgets, and gadgets that are now available.
Heather is honoured to join Loreto and Ima in being able to translate each client’s valuable brand image into an online brand, to be seen by that client’s ideal target market locally and around the world.